Category: financial reporting

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Mobility Solutions to Support the Booming Home Health Services Market

The market for home health care services is growing rapidly and is not likely to slow any time soon. The expanding need is due in large part to the aging of the baby boomers, those born between 1946 and ‘64.  The boomers were once the nation’s largest living generation, defined by a notable increase in births in the United States following World War II. As this generation ages, it is creating a boom of sorts in the home health services industry.

Roughly 10,000 baby boomers turn 65 every day, and increasingly these seniors wish to continue living in their own homes rather than being moved to nursing homes or assisted living facilities.   According to AARP, nearly 90 percent of seniors want to stay in their own homes as they age, referred to as “aging in place.” Most seniors (up to 82 percent) would prefer to stay in their homes even as they need daily assistance or ongoing health care.  Few seniors say they would prefer to move to a care facility, and even fewer identify living with extended family as a desirable option.

The rate of home ownership among boomers is higher than with the rest of the population today, which is one of the primary reasons for increased demands for home care services.  Reports reflect that 81% of seniors today own their own homes, compared to 68% for the rest of the population. The majority of these seniors live alone or with a spouse – we’ve already established that living with extended family isn’t a frequent choice, possibly due at least in part to reduced home ownership rates. There are also suggestions that the reduced economic status of later generations has similarly reduced the capacity for extended families providing the long-term care for their seniors.

Projected to double by the year 2050, the number of Americans requiring daily help with living at home is expected to grow from the current 12 million to 27 million.  Older adults will make up almost 20 percent of the population, if not more.

These and other factors are driving rapid growth and expansion in the home health care field. Projected job growth for home health providers and personal care aids is expected to reach a whopping 70 percent by 2020. Larger than any other occupation grouping in the country, direct care workforce is projected to exceed teachers from kindergarten through high school (3.9 million), all law enforce and public safety workers (3.7 million), and registered nurses (3.4 million). Between 2010 and 2020, the fastest growing occupations in the country are projected to be Personal Care Aides and Home Health Aides.

Home health care businesses providing in-home senior care, hospital after-care, veteran care and numerous other specialized and general services are supported by a number of specialized software solutions designed to meet the specific needs of this segment of the healthcare industry.  The software used to support the business generally includes specific functionality for managing client and patient records, caregiver and provider information, scheduling and dispatch, payroll and HR, billing, and other back office and accounting processes.

Many of the industry-specific solutions available on the market address different or unique aspects of operating the home health care business, integrating data from their system with separate accounting and finance applications (such as QuickBooks desktop editions) for the rest of the functionality needed.  This allows the developer of the line of business application to focus on the valuable features and capabilities that will make the practice more efficient, compliant and profitable, leaving general accounting processes (payroll, accounts payable, general ledger and reporting) to the accounting software.

With greater frequency, the applications servicing the home health care industry are SaaS solutions, crafted with online access and mobility in mind.  This industry in particular has a specific need for remote and mobile access to information, as it is a “field service” operation at its core with healthcare rolled in.  The requirements to manage not just scheduling and services, but to deal with compliance, privacy and other factors involved with healthcare information complicates matters, placing an additional focus on the security and mode of access to the software and information.

Businesses using solutions such as Kinnser ADL, Shoshana Rosemark, Kaleida eRSP and Generations Homecare System rely on the software to streamline their operations.  Not only designed to support a remote and mobile workforce, these application services also provide business owners and managers with the ability to access essential business data at any time.  At issue is the rest of the software and systems which support the business operation and its processes.  Word and Excel or other productivity tools are almost certainly used at some level, and QuickBooks is in use, too.  These applications and their data typically reside on the desktop computer or local network.  As desktop applications, these solutions deliver the best power and performance for the business in terms of features and usability.  While some users may consider moving to web-based versions of these products, those who favor performance and functionality over framework often return to the feature-rich desktop applications that do the full job required.

In order to give business owners and remote workers the access they need to desktop applications and data, secure remote access solutions are required.  When the software and systems reside in the locked office of the business, the people operating outside aren’t usually able to access them in a way that is useful – or useful for more than one person at a time.  Remote control solutions that broker access to a PC cannot provide the multi-user support, application security or overall performance that most businesses require.  Attempts to implement simple RDS solutions or use similar products to create access often expose the business to unnecessary risk and limited capability while introducing heavy technical and licensing expenses.

With an offsite option, where the applications and data reside with the commercial hosting provider, business owners and line managers benefit from being allowed to focus on operations and not on managing the underlying software and systems. The business outsources the provisioning, management and protection of primary IT resources to support users, software and data, but the business should retain the capability to administer their own cloud as personnel changes impacting information access can occur at any time.

Whether their software and data are hosted on-site with existing equipment or offsite with managed hosting, home health care businesses need to have an easy-to-use solution for administration of user accounts, application access and secure filespaces.  For the home health care business, this is critical functionality that can mean the difference between spending too much time in the office handling general business and software matters versus meeting with clients and managing caregivers and revenue-generating activities.  In a fast moving, fast growing and highly mobile business, getting to information at anytime from anywhere using any device means being able to meet booming business demand.

Make Sense?

J

https://www.census.gov/newsroom/press-releases/2014/cb14-84.html https://www.ioaging.org/aging-in-america http://www.pewresearch.org/fact-tank/2016/04/25/millennials-overtake-baby-boomers/ http://www.iyhusa.com/AginginPlaceFacts-Data.htm http://economistsoutlook.blogs.realtor.org/2012/01/13/homeowners-by-age/
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No REST for QuickBooks Desktop Integration Developers

No REST for QuickBooks Desktop Integration Developers

elastic-cloudIntuit, the maker of QuickBooks small business accounting software (among other things), is discontinuing service for the REST API and the Sync Manager on March 1, 2016 [1].  Developers with applications which integrate with the desktop editions of QuickBooks using this method must change their approach right away or risk having their integrations simply stop functioning.  It’s not that Intuit will DO something on March 1st.  Rather, they’ll stop doing something – like handling Sync Manager integrations.

There are a lot of different types of businesses in the world, and each of them produces and consumes a lot of information.   From sales to human resources; from operations to finance – every business generates and manages information to support the various processes which make up the business activities.  Computer systems and software represent the tools businesses use to develop and manage information, and often become foundations for structuring the information which flows through the organization. Just as there may be different people in the business, each with their own responsibilities and job functions, there are likely software applications which are similarly oriented to support different processes within the business.  Integrating or connecting different applications and processes within the business helps the organization be more efficient with information usage, generally increasing the quality of access and reporting throughout the business while at the same time reducing or eliminating redundant data entry and the potential for errors.  Software integrations are a big thing to many businesses, which is why the discontinuation of Intuit’s Sync Manager for QuickBooks Desktop editions is a big deal.

Intuit’s Sync Manager was the big thing just a few short years ago.  Providing developers with a seamless method for accessing QuickBooks company data and passing it to/from web-based and other applications was a boon to the online application model and paved the way for many disk-based integrated solutions to migrate to SaaS offerings instead.  Developers who saw success operating in Intuit’s QuickBooks marketplace as recognized add-ons were encouraged to use Sync Manager so that they would be able to seamlessly market to, subscribe and onboard new users who purchased QuickBooks products. Whether or not the developer participated in Intuit’s application marketplace, the Sync Manager and the REST API provided them with some very important capabilities and supported new methods now recognized as “standards” for development of web-based solutions and services.

The World Wide Web has succeeded in large part because its software architecture has been designed to meet the needs of an Internet-scale distributed hypermedia system. The modern Web architecture emphasizes scalability of component interactions, generality of interfaces, independent deployment of components, and intermediary components to reduce interaction latency, enforce security, and encapsulate legacy systems. http://dl.acm.org/citation.cfm?doid=337180.337228

In order to integrate a solution with QuickBooks desktop products, there are two essential problems to solve.  First, there must be access to the QuickBooks data.  Few products are able to directly access the data in a QuickBooks data file; generally, the QuickBooks program itself is used to ‘broker’ access to the company file. So, developers need a way to work inside of QuickBooks to use it to access the data their applications need.  Second, the data must be transported (via the Internet) to allow for data to come from QuickBooks into another app, or to allow data from the other app to come to QuickBooks.  The REST API and the Sync Manager addressed both of those problems and provided developers with the mechanisms required to facilitate the data integration as well as transport the data.

REST (representational state transfer) is “the software architectural style of the World Wide Web [2]” and represents a standard for creating scalable, distributed system interactions.  Using this method, developers were able to make their online solutions access, read and write data in QuickBooks desktop products because Intuit had first sync’d the data to its servers, so developers needed only to reach the Intuit servers to reach the data.  The Sync Manager provided the transport, carrying the data to/from the desktop installation where the Sync Manager service was running.  And, because the Sync Manager was basically built-in to QuickBooks, there was no additional software to install and maintain on the computer because it was all part of the QuickBooks installation.

Intuit did a fantastic job of getting developers to move to the API integration method, positioning all those lovely 3rd party solutions for linkage via an Intuit.com account and, now, to QuickBooks Online.  Intuit is clearly favoring the QuickBooks Online edition and the API integration method available with that platform, and is telling developers that they must convert their customers to QBO in order to retain the easy connective ability they had with the desktop editions via Sync Manager.

Now that Intuit has announced the discontinuation of the REST API and the Sync Manager, what options do QuickBooks integration developers have, and how can customers using 3rd party integrations keep using them?  Options do remain, and they aren’t all that bad.  In fact, the options which remain continue to be the methods of choice for certain developers. These developers recognized early on that Intuit’s somewhat “lightweight” methods couldn’t handle the complexity or full functionality of their integrations facilitated their solutions using the SDK and never looked back (and still don’t).  For this community of developers – many of whom likely never considered trying to market their solutions in the Intuit app marketplace – the elimination of the REST API and Sync Manager don’t really matter.  They didn’t bother with them in the first place, just as they aren’t bothering with QBO.  Those solutions don’t fit their customers, anyway.

The QuickBooks desktop SDK (Software Development Kit) has been around for years, and using the SDK developers have been able to craft tight integrations between their solutions and the QuickBooks desktop products.  From payment plug-ins to fully integrated sales, customer relationship, inventory and manufacturing solutions – a broad range of integrated applications built with the SDK have been successfully deployed to QuickBooks customers all over the world.   Many applications which integrate with QuickBooks desktop solutions are desktop products themselves and are designed to work within the same desktop and network environment as QuickBooks, so there is no need to worry about “transport” of the data over the Internet.

For other solutions, such as online applications and services, there may be a need to exchange data via the Web. The QuickBooks Web Connector has also been a very popular solution for developers of applications that integrate data with QuickBooks.  The Web Connector is just what its name implies: it is a way to connect QuickBooks to the web and vice versa. With the Web Connector application and a web connector configuration file, developers could provide a method of exchanging data between QuickBooks desktop and another solution fairly simply.  While the Web Connector is quite useful in providing a means to transport integrated data to/from the QuickBooks desktop to an external system (like an online application), it only allows access to whatever data Intuit decides.  For this reason, many developers use both an SDK application and the Web Connector so their applications can access all data required and also have a web service available to transport it.

There are numerous implications relating to the sunset of QuickBooks REST API and Sync Manager, and another among them is the impact in hosted environments.  For customers who are (or might) benefit from hosted QuickBooks delivery models, what does the end-of-life of the Sync Manager mean?  Since the Sync Manager was basically built into QuickBooks desktop editions, it meant that there wasn’t any extra software to install or manage when a company wanted to adopt a Sync Manager-based 3rd party integrated solution. In a hosting environment, this means that the customer could easily add integrated applications to work with their hosted QuickBooks and the service provider might never even know it was being done.  There would be no additional software to install on the host servers; so many providers would simply be unaware that their customers were using these other solutions.

As developers return to SDK and Web Connector implementations in order to integrate with QuickBooks desktop, customers will ask their hosting providers to install the QWC (QuickBooks Web Connector) and/or integration software in their service.  In shared service delivery models, this may be virtually impossible to do without potential compromise to existing customers using those servers or other applications resident on the systems.  Hosting customers will not always understand that a “simple plug-in” actually represents installable software that must be secured, maintained, managed, and kept from improperly interacting with other software in the environment.  Some providers may not even be willing to work with the new integration software, while others may allow it but will not take adequate precautions to ensure proper and secure function.

Intuit has said to many constituent groups that its focus on desktop editions of QuickBooks will continue, and new certifications and benefits for desktop ProAdvisors (and continued development of interoperability with other solutions, like the Revel POS integration for QuickBooks desktop) give support to those statements.  Yet developers who support integrations with QuickBooks desktop are once again adjusting to the not infrequent changes Intuit makes to developer programs and philosophies.  The push to QBO and connected apps may be the focus for QuickBooks marketing dollars, but there are still quite a number of (very busy!) developers supplying solutions to businesses who don’t shop inside their QuickBooks software.

Joanie Mann Bunny FeetMake Sense?

J

[1] https://developer.intuit.com/blog/2014/09/08/timeline-to-discontinue-the-quickbooks-desktop-rest-api

[2] https://en.wikipedia.org/wiki/Representational_state_transfer

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Report Right or It’ll Cost You (double)

Report Right or It’ll Cost You (double)

paper-stackReporting requirements for business just keep growing, and so do the penalties for doing it wrong.  New this year and just in time for the annual reporting season (makes it sound almost fun, huh?) are new forms to file and an increase in penalties for not making an effort to get the information correct and into the hands of the proper recipient. Failure to file by the due date can cost businesses $250 per item, up to $3,000,000 in penalties ($1,000,000 for small businesses).  Add to that the warning about intentionally not filing or having an “intentional disregard of the requirements to furnish a correct payee statement”, which carries a penalty of at least $500 per payee statement and has no maximum penalty. Clearly, the cost of making sure the information is correct and filed in a timely manner is far less than the cost of not getting it done – or done right.

Growing problems around wage and revenue reporting have caused the IRS to pursue a variety of measures over the years to try to improve information reporting.  The Affordable Care Act has also had quite an impact on wage and benefit reporting, increasing reporting requirements substantially.  From the introduction of health plan reporting on W2s to the new mandatory forms 1095-C and 1094-C (for applicable large employers), businesses of all sizes are feeling the pressure.

February 2016 marks the date when employers and healthcare providers are required to file those shiny new IRS information returns regarding employer-provided healthcare coverage, providing a copy of the return to each employee much like a W2. The information would then enable the IRS to enforce rules established under the Affordable Care Act by revealing whether an individual might be eligible for a premium tax credit, or if an employer may be subject to non-compliance penalties. Penalties for failing to comply essentially double in 2016.  And the IRS suggests that a “good faith effort” standard will be applied to information reporting, offering no relief for employers that fail to make the effort to file timely and correctly.

It wasn’t very long ago that 1099 filing requirements expanded substantially, forcing businesses to get far more detailed in their production of information to the IRS and to payment recipients.  While this filing requirement impacted businesses both large and small, most lived through it (with the help of their trusted accounting professional!) and were able to comply.  That effort informed the IRS on a wide variety of business payments and expenses not previously tracked, in particular payments made for services and non-employee compensation.

The increasing scrutiny of wage and earning information may also help in efforts to curtail tax refund fraud.  Identity thieves use stolen (or borrowed) social security numbers to file false tax returns early in the year. Unfortunately, with the IRS motto of “pay first, prove later” the cross checking won’t likely be done until after the refund check has been sent. Once the task is performed, however, the taxpayer could end up getting a letter from the IRS stating that more than one tax return was filed using the social security number, they owe for a tax year for which they did not file a return, or the IRS indicates that wages were reported from an employer the taxpayer doesn’t know.

The IRS expects tax refund fraud to top $21 billion by 2016, which is an increase of 223% from 2013 numbers. Tax refund fraud costs every taxpayer.  No wonder the IRS is getting tougher with the penalties for not filing information returns accurately or on time.

jmbunnyfeetMake Sense?

J

Following is the text from the IRS, which outlines the “Increase in Penalties for Failure to File Correct Information Returns and to Provide Correct Payee Statements — 31-JUL-2015

L. 114-27, section 806, increased penalties for failure to file correct information returns and provide correct payee statements for information returns required to be filed after December 31, 2015.

Penalties are discussed in Section O in the General Instructions for Certain Information Returns. The penalties in the bulleted list under “Failure To File Correct Information Returns by the Due Date (Section 6721)” are revised as follows.

  • $50 per information return if you correctly file within 30 days (by March 30 if the due date is February 28); maximum penalty $500,000 per year ($175,000 for small businesses).
  • $100 per information return if you correctly file more than 30 days after the due date but by August 1; maximum penalty $1,500,000 per year ($500,000 for small businesses).
  • $250 per information return if you file after August 1 or you do not file required information returns; maximum penalty $3,000,000 per year ($1,000,000 for small businesses).
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Analysis, forecasts and modeling: What’s the point?

Analysis, forecasts and modeling: What’s the point?

financeIn today’s business world, risk, uncertainty and volatility are just par for the course – everyday realities of simply being in business.  Nothing is certain, they say, except death and taxes.  Yet there is a fine art to driving profitable growth in a business, and adapting to existing and emerging risk takes a great deal of experience, information and agility.  While planning and process development may occur at many levels within the organization, it is the FP&A (financial planning and analysis) capability which helps top performing businesses be top performers.

Financial planning and analysis are activities central to enterprise performance management (EPM) and must necessarily extend beyond finance.  Integrating various functional domains in the business (financial, operational and strategic), FP&A should bring data together from the various facets of the business and use the information to help structure and guide the organization toward meeting short-term and long-term goals.  Among the most critical of the duties of FP&A is calculating the financial impact, the monetary effects, of potential business decisions.  Everything in business means money, so there is always an impact to a decision.  With the right information supporting the decision, it is far more likely to have a positive impact and a level of sustainability.

While many CFOs may recognize the importance of performance measurement, planning and forecasting, a great many also believe the process isn’t very effective. The cause is frequently the divide between the various domains in the business and the information systems supporting them.  Operational data are distilled into summary financial information and fed to finance systems, losing much of the underlying intelligence that might be gained from analysis of the details.  Strategic development and planning may overlook certain volatile elements in the market, or may base successful outcomes on an expectation that conditions within the business will not change.  Finding ways to integrate the data from the respective domains into a comprehensive model is essential to developing a better and more robust forecasting and scenario-playing capability.  With the right information, analytics may be applied to all facets of management decision-making, anticipating and shaping business outcomes far more effectively than could be done without the insight.

Small business owners may believe that things like “predictive modeling” and “enterprise performance management” aren’t things they need to worry about, but the small business could use this information just as beneficially as a larger enterprise – perhaps even more as the insight could be the key to small business survival and growth.

Using analytics, the owner is able to adjust and re-align strategy in real-time to keep on the right path and goals clearly in sight.  Analytics can also help a business better understand what really drives revenue, working capital and profits.  Analytics can even help managers align compensation and strategy with business objectives, preventing compensation issues from outpacing business benefit.

There is a cost to growing a business, and some strategies might be more sustainable than others.  Time will tell, but it is great if the business owner has some business intelligence that might indicate what’s going to happen before it actually does.

Make Sense?

J

 

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The Cloud, The Desktop and QuickBooks

subtitle: Just When They Told You the Desktop Was Dead… 

along comes another desktop app.

Everything is moving to the cloud! Everything is going online!  At least, that is what they’re telling you.  And, to a certain extent, it is true that a lot of things are moving to the cloud; just not everything.  And some of what has moved in is moving right back out.  Use of the cloud and cloud services is increasing, but that certainly isn’t proving that the desktop is going away anytime soon.  The only thing we can be certain of is that things are going to continue to change fairly rapidly, yet the lion’s share of business users will retain working models they have come to trust and rely upon until they are forced to do something else. Today, many accounting and business professionals feel that they are being forced out of the software they have known and worked with for years: QuickBooks desktop software.

I was recently asked to present to a group of accounting and tax professionals, the topic being “alternatives to QuickBooks Online”.  I thought it was interesting that this would be a topic of such interest, as QuickBooks has long been recognized as the market leading application for small business bookkeeping and accounting.  Accountants and bookkeepers, as well as tax professionals, have worked with QuickBooks for years – many having even styled their practices around the QuickBooks brand and offering QuickBooks-specific training and other services.  Why are these professionals now asking to learn about alternatives?  Well, it is an alternative to the online version of QuickBooks that these folks are seeking, and they have been given the impression that the desktop editions of their beloved QuickBooks are no more and their businesses are being forced to change.

Due to Intuit’s focus on promotion of the QuickBooks Online edition as THE  QuickBooks to buy, there is a growing belief that the desktop products are going away.  Many professionals who have worked with the product line for years are now operating under a belief that their only future with QuickBooks is with the online edition, so they are searching for alternatives for their clients and their own practices.  The QuickBooks Desktop editions aren’t being eliminated (2016 editions and certifications coming!), but any real mention of them in the direct marketing is gone, because Intuit isn’t pushing these solutions to new customers. It is no wonder the accounting and tax pros are looking at alternatives – and their customers are, too.

QuickBooks has always been a direct-to-consumer solution and was pretty much the only thing a small business owner would find if they shopped for software at the local computer or office supply store. The high-value desktop editions continue to be available, but it is difficult to tell a business owner they need to purchase licensing and then pay for mobility for QuickBooks desktop editions while QBO sounds much cheaper and they can get it on their tablet or PC for that cheap price. Also, there is more shopping online – from phones and tablets as well as PCs – so consumers are being exposed to other brands and the plethora of new online solutions. Now that they are considering buying or changing accounting/bookkeeping software… they could just as easily elect to use something completely free and not spend anything with Intuit or anybody else.

The small business owner isn’t focusing on the qualities of the accounting solution or how it impacts their accounting professional’s processes – they are focusing on monthly price of the solution.  Accounting professionals are now recognizing that the software isn’t (or shouldn’t be) the basis for their practices, it is simply a tool.  And there are a LOT of tools available to work with, not just QuickBooks, so the value of aligning solely with that solution is perhaps not as good an idea as it once was, but it is not gone.  There is still a tremendous volume of work to be done with businesses using the QB desktop products – you just wouldn’t know it from the marketing hype around QBO.

The thrill of exploring SaaS (software-as-a-service) and online application models has introduced new competition in markets where the dominant player once felt secure (small business accounting, for example).  While Intuit’s QuickBooks products were a defacto standard and essentially owned the smb accounting market, the diminished response to the QBO product has created opportunity for many newcomers.  Xero, for example, has been able to make great progress, even recruiting long-standing QB ProAdvisors as Xero advisors and promoters.  gnuCash, once a bit of an outlier, is getting new business because it IS desktop based (some people like that!) yet it doesn’t require an an ongoing commitment to internet connectivity or to pay fees to the developer. NolaPro, Wave, Freshbooks and more are growing in popularity as more freelancers and small business owners begin using applications other than spreadsheets to manage their business finances.  The generation that grew up with online banking is now readily adopting computerized bookkeeping, but they aren’t necessarily interested in QBO.  Still, a great many move to QuickBooks desktop editions because QBD is a recognized and respected solution.

It also remains to be seen what happens with usage of some of these online smb accounting solutions when the business reaches some size or complexity.  While they may be highly useful for startup or freelance business, many are not likely to satisfy business requirements far into the business lifecycle.  This is when the going concern and growing business demands more functionality and performance, which often becomes the catalyst for seeking faster and more powerful software and systems and has been a driving force for businesses returning to locally-installed or hosted accounting and ERP solutions.  Along with QuickBooks desktop editions, Sage is positioned extremely well here. The Sage 50 solutions (good old Peachtree!) can scale and also have very strong accounting functionality.  These were actually the preferred solutions for most accounting pros for a time, but the momentum of QuickBooks pushed them to the side.  With the attempt to now leverage the QB user base to the QB Online solution, Intuit has created the opportunity for Sage to regain a position with accounting professionals and their clients who demand more.

As these software and systems have (in some part) migrated from the local infrastructure to the web, we have also seen a lot of hybrid or “tweener” approaches come about.  These approaches, just as cloud service of any type, come in many varieties and exist to solve different problems.  The problem of browser-based functionality and modality is among the issues identified with QBO.  The browser-based app doesn’t allow for multiple operating windows – you have to use browser functionality for that.  And it is relatively slow – performing data updates and screen refreshes like with a website and not as one would require of a business application.  The solution provided is a great example of a hybrid approach.  The desktop app for QuickBooks Online (yeah) is a software app that comes in a flavor for Windows and Mac, and which provides more of a desktop user experience even though it mimics the interface and connects to the data of QBO.  It is faster, and multiple windows can be used, and more… which are some of the great benefits of running software on the local device and why desktop software is so great a performer.  This hybrid model simply allows for desktop software to work with cloud-stored data and back-end processes, and potentially delivers some of the best of both technology models: cloud and localized.

If you consider how much of the actual QuickBooks desktop product has been turned into web service (payroll, merchant processing, etc), it seems like QuickBooks desktop is already beginning to be a bit of a hybrid approach.  And when QB desktop is run with a hosting service provider, the whole thing becomes available anytime/anywhere.  Hosting is the way to provide the management and mobility aspects of QuickBooks and other desktop software.  The hosting model delivers benefits of cloud service – providing users with all the features and functionality of the desktop solution – and introduces the system management and mobility that is part of the underlying value of a web-based or SaaS application approach.

The real discussion, I believe, is not about the death or  near death of the desktop and locally installed applications – that’s just silly. Even phones are now being touted as possible desktop replacements, as the processing and storage capacity has increased to rival the most useful portables and laptops.  Clearly, devices continue to be more powerful and capable, and these advancements aren’t done solely to make web browsing more enjoyable.

pendulumDevices are more powerful so that they can run more applications – fast – and deliver more useful functionality to the user. Maybe the data will be in a cloud, and maybe even some app functionality will be delivered via a cloud, but it is very unlikely that everything will be in the cloud.  Complexity and cost drove developers to seek out alternatives, and advancements in technology will introduce new options that change everyone’s thinking again.  While the pendulum did swing to one extreme (move it all to the cloud and off the device!), we are now seeing it swing back  in the other direction a bit and those who didn’t swing all the way the first time are in a position to reap some benefit.

Joanie Mann Bunny FeetMake Sense?

J

 

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Two Ways to Get QuickBooks in the Cloud

Get QuickBooks in the Cloud: Hosted QuickBooks Desktop or QuickBooks Online

cloud-computingRunning applications online, or “in the cloud” using today’s parlance, is top priority for a lot of businesses.  It’s not that these organizations have a burning desire to post their financials to the web, which is what a lot of folks thought was going to happen when we first suggested they use their financial applications online.  Rather, business owners and managers have begun to recognize and experience the benefits of connecting their various locations, remote and mobile workers with real time access to business applications and data.  Further, centralization of IT coupled with outsourced IT management and subscription service pricing has introduced financial and operational benefits which make businesses more cost-efficient as well as more agile.  From being the basis for foundational process and workflow improvements to allowing the repositioning of IT costs from capex to opex, online application services are proving their value in various ways every day.

The evident popularity of cloud solutions is clearly visible in one small corner of the global software marketplace: the small business accounting solution market. Intuit’s QuickBooks product, almost a default go-to with entrepreneurs and small business owners, is still the most prevalent accounting solution in use by US small businesses.  While there may be growing usage of other applications on the web, such as Xero or FreshBooks (both are awesome SaaS apps that do what they do quite well), there is equally strong growth in Intuit’s own SaaS version of QuickBooks.  The SaaS applications are easier to localize for different places in the world – different languages and currencies – so international use of these products is likely to continue to grow.  Even more to the point, these solutions address functionality and pricing levels which are acceptable to entirely different classes of users that previously wouldn’t even consider buying accounting software to do the books (like freelancers and solo/soho operators), so the overall size of the market of “businesses who use accounting or bookkeeping software” is actually growing.

Intuit’s QuickBooks Online edition is a true SaaS solution that is quite different from the desktop-based QuickBooks.  While QBO has gained tremendous popularity, it has yet to reach the user numbers the desktop products have.  The desktop solutions boast not just a particular range of functionality, but integrated applications and add-ons, and – perhaps most importantly – being a foundation for a wide variety of financial and business record keeping, bookkeeping, accounting, operationally oriented and reporting processes.  To sum it up: it’s embedded.  People know the software, the data is in a known format, and the product is simply part of how the business operates.

Once a solution is as entrenched as QuickBooks is – kind of like the entrenchment Microsoft Word and Excel have in the productivity area – it doesn’t go away very quickly and only when the value proposition is much greater… and maybe not even then.  Rather, folks find ways to make the solution they want work for them.  This is where hosting comes in and meets with the market’s demand for running applications (yes! even desktop applications!) online, as managed subscription service.

Running your QuickBooks desktop online via a hosting provider is how businesses take advantage of the best benefits of SaaS without actually converting to a SaaS application. They retain investments in training, process and integration yet introduce mobility, remote access and office connectivity, centralized information and predictable costs. QuickBooks-using businesses need to know about hosting their QuickBooks and the providers who can offer anything from standardized to extremely customized service.

As technology continues to evolve at ever-increasing rates, businesses will continue to be faced with new paradigms for doing business.  Some will adopt early and some will adopt later, and some simply won’t adopt.  Certainly the market as a whole doesn’t adopt as quickly as software companies would like, but then that’s always the way it is.  Customers will do what works for customers, and right now hosting is working for QuickBooks customers.

Joanie Mann Bunny FeetMake Sense

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