The Cloud, The Desktop and QuickBooks

subtitle: Just When They Told You the Desktop Was Dead… 

along comes another desktop app.

Everything is moving to the cloud! Everything is going online!  At least, that is what they’re telling you.  And, to a certain extent, it is true that a lot of things are moving to the cloud; just not everything.  And some of what has moved in is moving right back out.  Use of the cloud and cloud services is increasing, but that certainly isn’t proving that the desktop is going away anytime soon.  The only thing we can be certain of is that things are going to continue to change fairly rapidly, yet the lion’s share of business users will retain working models they have come to trust and rely upon until they are forced to do something else. Today, many accounting and business professionals feel that they are being forced out of the software they have known and worked with for years: QuickBooks desktop software.

I was recently asked to present to a group of accounting and tax professionals, the topic being “alternatives to QuickBooks Online”.  I thought it was interesting that this would be a topic of such interest, as QuickBooks has long been recognized as the market leading application for small business bookkeeping and accounting.  Accountants and bookkeepers, as well as tax professionals, have worked with QuickBooks for years – many having even styled their practices around the QuickBooks brand and offering QuickBooks-specific training and other services.  Why are these professionals now asking to learn about alternatives?  Well, it is an alternative to the online version of QuickBooks that these folks are seeking, and they have been given the impression that the desktop editions of their beloved QuickBooks are no more and their businesses are being forced to change.

Due to Intuit’s focus on promotion of the QuickBooks Online edition as THE  QuickBooks to buy, there is a growing belief that the desktop products are going away.  Many professionals who have worked with the product line for years are now operating under a belief that their only future with QuickBooks is with the online edition, so they are searching for alternatives for their clients and their own practices.  The QuickBooks Desktop editions aren’t being eliminated (2016 editions and certifications coming!), but any real mention of them in the direct marketing is gone, because Intuit isn’t pushing these solutions to new customers. It is no wonder the accounting and tax pros are looking at alternatives – and their customers are, too.

QuickBooks has always been a direct-to-consumer solution and was pretty much the only thing a small business owner would find if they shopped for software at the local computer or office supply store. The high-value desktop editions continue to be available, but it is difficult to tell a business owner they need to purchase licensing and then pay for mobility for QuickBooks desktop editions while QBO sounds much cheaper and they can get it on their tablet or PC for that cheap price. Also, there is more shopping online – from phones and tablets as well as PCs – so consumers are being exposed to other brands and the plethora of new online solutions. Now that they are considering buying or changing accounting/bookkeeping software… they could just as easily elect to use something completely free and not spend anything with Intuit or anybody else.

The small business owner isn’t focusing on the qualities of the accounting solution or how it impacts their accounting professional’s processes – they are focusing on monthly price of the solution.  Accounting professionals are now recognizing that the software isn’t (or shouldn’t be) the basis for their practices, it is simply a tool.  And there are a LOT of tools available to work with, not just QuickBooks, so the value of aligning solely with that solution is perhaps not as good an idea as it once was, but it is not gone.  There is still a tremendous volume of work to be done with businesses using the QB desktop products – you just wouldn’t know it from the marketing hype around QBO.

The thrill of exploring SaaS (software-as-a-service) and online application models has introduced new competition in markets where the dominant player once felt secure (small business accounting, for example).  While Intuit’s QuickBooks products were a defacto standard and essentially owned the smb accounting market, the diminished response to the QBO product has created opportunity for many newcomers.  Xero, for example, has been able to make great progress, even recruiting long-standing QB ProAdvisors as Xero advisors and promoters.  gnuCash, once a bit of an outlier, is getting new business because it IS desktop based (some people like that!) yet it doesn’t require an an ongoing commitment to internet connectivity or to pay fees to the developer. NolaPro, Wave, Freshbooks and more are growing in popularity as more freelancers and small business owners begin using applications other than spreadsheets to manage their business finances.  The generation that grew up with online banking is now readily adopting computerized bookkeeping, but they aren’t necessarily interested in QBO.  Still, a great many move to QuickBooks desktop editions because QBD is a recognized and respected solution.

It also remains to be seen what happens with usage of some of these online smb accounting solutions when the business reaches some size or complexity.  While they may be highly useful for startup or freelance business, many are not likely to satisfy business requirements far into the business lifecycle.  This is when the going concern and growing business demands more functionality and performance, which often becomes the catalyst for seeking faster and more powerful software and systems and has been a driving force for businesses returning to locally-installed or hosted accounting and ERP solutions.  Along with QuickBooks desktop editions, Sage is positioned extremely well here. The Sage 50 solutions (good old Peachtree!) can scale and also have very strong accounting functionality.  These were actually the preferred solutions for most accounting pros for a time, but the momentum of QuickBooks pushed them to the side.  With the attempt to now leverage the QB user base to the QB Online solution, Intuit has created the opportunity for Sage to regain a position with accounting professionals and their clients who demand more.

As these software and systems have (in some part) migrated from the local infrastructure to the web, we have also seen a lot of hybrid or “tweener” approaches come about.  These approaches, just as cloud service of any type, come in many varieties and exist to solve different problems.  The problem of browser-based functionality and modality is among the issues identified with QBO.  The browser-based app doesn’t allow for multiple operating windows – you have to use browser functionality for that.  And it is relatively slow – performing data updates and screen refreshes like with a website and not as one would require of a business application.  The solution provided is a great example of a hybrid approach.  The desktop app for QuickBooks Online (yeah) is a software app that comes in a flavor for Windows and Mac, and which provides more of a desktop user experience even though it mimics the interface and connects to the data of QBO.  It is faster, and multiple windows can be used, and more… which are some of the great benefits of running software on the local device and why desktop software is so great a performer.  This hybrid model simply allows for desktop software to work with cloud-stored data and back-end processes, and potentially delivers some of the best of both technology models: cloud and localized.

If you consider how much of the actual QuickBooks desktop product has been turned into web service (payroll, merchant processing, etc), it seems like QuickBooks desktop is already beginning to be a bit of a hybrid approach.  And when QB desktop is run with a hosting service provider, the whole thing becomes available anytime/anywhere.  Hosting is the way to provide the management and mobility aspects of QuickBooks and other desktop software.  The hosting model delivers benefits of cloud service – providing users with all the features and functionality of the desktop solution – and introduces the system management and mobility that is part of the underlying value of a web-based or SaaS application approach.

The real discussion, I believe, is not about the death or  near death of the desktop and locally installed applications – that’s just silly. Even phones are now being touted as possible desktop replacements, as the processing and storage capacity has increased to rival the most useful portables and laptops.  Clearly, devices continue to be more powerful and capable, and these advancements aren’t done solely to make web browsing more enjoyable.

pendulumDevices are more powerful so that they can run more applications – fast – and deliver more useful functionality to the user. Maybe the data will be in a cloud, and maybe even some app functionality will be delivered via a cloud, but it is very unlikely that everything will be in the cloud.  Complexity and cost drove developers to seek out alternatives, and advancements in technology will introduce new options that change everyone’s thinking again.  While the pendulum did swing to one extreme (move it all to the cloud and off the device!), we are now seeing it swing back  in the other direction a bit and those who didn’t swing all the way the first time are in a position to reap some benefit.

Joanie Mann Bunny FeetMake Sense?

J

 

Skinny Isn’t Just for Jeans: Lean Business and the Service Sector

Skinny Isn’t Just for Jeans: Lean Business and the Service Sector

elastic-2Doing more with less is the mantra of today’s business.  Hiring more people or throwing money at a problem is almost never the best way to solve it… even if there are people and dollars to throw.  Businesses are feeling the crunch today more than ever, in some part due to advancements in technology and the emergence of retail and “self-service” service. Once upon a time it was OK to be a fat dumb and happy business, but those days are long gone.  With competitive pressures increasing – and emerging from new sources – just about every business is feeling the need to trim some fat – cutting costs and streamlining processes even as customer demand increases.

Lean and efficient business isn’t of concern just to manufacturing sector, even though that is where you most frequently hear about initiatives relating to process improvements tied to quality management. Professional service firms should also seek to identify areas where cost or time efficiencies could be gained while at the same time preserving (or improving?) quality of service delivery.  Price of service isn’t necessarily the largest factor in meeting the competition, but quality of service for the price and delivering on customer expectation are right up there as top priorities for buyers.

Quick: What do legal professionals and assembly-line workers have in common?

More than either one might think, apparently. After all, the “lean” approach to manufacturing—a concept which rolled off the Toyota Production System, only to be delivered to ailing U.S. auto giants in the late 1970’s—wouldn’t immediately seem applicable to workplaces where the heaviest lifting involves leather briefcases. As for paring resources, such as inventory, down to a minimum—it seems like overkill when applied to pens, yellow pads, laptops and file folders.

But the lean concept long ago roared out of manufacturing and parked its principles in service industries: lean accounting, lean healthcare, lean startups.

http://performance.cfo.com/2015/05/11/the-real-skinny-on-lean/

Professional service firms are being compelled to reduce costs just to compete, and are finding that cost-cutting isn’t all that is required.  Rather than doing more with more people, firms have begun to recognize that getting more done with fewer human resources is the goal – a goal which must be achieved without sacrificing quality of service.  In fact, most firms are now actively seeking ways to increase production and improve service levels, and to do it without increasing headcount and cost.  Client needs are changing and demands for higher levels of service continue to increase as society more fully embraces social computing and DIY.  Technology is impacting how businesses do business, and sometimes is the basis for establishing a new standard by which all competitors are then measured.  

Technology advancements are among the primary drivers moving service firms to explore leaner and more efficient ways of working. As more sophisticated tech and the resultant capability it delivers is made available in the market, more businesses begin to recognize that the “traditional” providers of certain services may no longer be the most cost efficient suppliers.  Competition often emerges from some of the most unlikely of sources, and this new reality is impressing itself upon even the sturdiest of professional service firms who find themselves facing new threats to the status quo. 

Like all customers, legal clients seem to have grown fussier than ever. One study estimates that about 60% of large clients replaced one of their top two law firms last year—citing mediocre service. As is true across industries, the cost of acquiring new clients only heightens the appeal of retaining existing ones.

via The Real Skinny on Lean: It’s out of the Factory and into the Service Sector – Performance.

There is much talk among accounting and legal professionals as to what the “firm of the future” might look like.  Are these firms highly efficient producers of service that rival the lean manufacturers, leveraging insight and innovation to deliver more value? Or are they adopting technology simply for the sake of change?  There is a difference between change and improvement, and not all changes result in the desired improvements to operations, efficiency or quality of service.  For the firms seeking to increase their competitiveness in a rapidly changing market, applying measurements to the various processes the business performs can reveal the secrets to improving not only process performance and product quality, but resultant profitabilityhttps://coopermann.com/2013/03/18/philosophy-of-process-improvement-todays-cfo-focusing-on-operations/

jmbunnyfeetMake Sense?

J

QuickBooks Online vs QuickBooks Desktop: The Great Debate

QuickBooks users around the country are facing a dilemma like never before – they’re being forced to consider exchanging their beloved QuickBooks desktop editions with a subscription-based online application that seems like an entirely different product.  It not only seems like a different product, it is.  And this is where the debate begins.

For years businesses both large and small found Intuit’s QuickBooks software to be their solution for business bookkeeping and accounting.  Over the years the product line grew to support larger businesses, with the Enterprise edition scaling to 30 users and boasting a load of operational process support features.  Accounting professionals, too, grew to favor the QuickBooks products because there were features just for these “mechanics” who learned to make the software do what was necessary to support the business, even if the software wasn’t intentionally designed to be used in that manner.  After all, it is this “unintentional” activity which often results in really cool new features being introduced in the product – features that the designers didn’t think up but that users did and the news eventually got back to the developers.

dt-v-online-great-debateWhen Intuit introduced QuickBooks Online, however, the tried-and-true solution known as “QuickBooks” became something very different at first glance, creating the need to educate the market about the continuing existence of desktop QuickBooks products as well as the newer online QuickBooks product.  Differentiation of the two is not really the “desktop” versus “online” moniker – Commercial Hosts for QuickBooks, who essentially turn the desktop products into online application service, pretty much eliminate the whole “any time, anywhere” debate, as hosted QuickBooks desktop editions are just as anytime/anywhere as the online edition is.  The benefit of Internet access and running on any device is now removed from the equation, so what’s left to compare other than functionality, benefits and features… and a proven track record?

We could, in the past, have a conversation about the features, benefits and functionality in QuickBooks and know that the flow-through of product use knowledge, stored data and integration with other business solutions would be fairly seamless and consistent.  QuickBooks Online has demonstrated none of this, fracturing the seamlessness and consistency users could previously expect as they move through the product line – as businesses will do as they grow larger and have more demands from their software solutions.

So now there’s a debate – which solution is best?  The answer really isn’t necessarily about which is best, but which addresses the business need now and, if the business intends to be around for a while, in the future.  Sometimes the argument is more about getting you where you need to be rather than simply supporting where you are now.  I know I’m not yet ready to place any hard bets on whether or not the QBO  model will truly deliver the goods for growing businesses long-term.

Joanie Mann Bunny FeetMake Sense?

J

Accounting for Custom Manufacturing

Accounting for Custom Manufacturing

Accounting and bookkeeping is a part of every business large and small, yet there are myriad details to work with and a multitude of possible approaches to addressing the requirement.  From a summary perspective, there are standards which are fairly easily met, providing the basics of sales and expense tracking and income reporting sufficient for basic tax and compliance work to be performed.  Yet accounting may go much deeper into the operational processes of the business, delving into the details of productivity and profitability in order to find and expose areas where the business might improve both.

mfgManufacturing, particularly custom manufacturing or ETO (engineering to order) is among those industry types that could benefit tremendously from a more intimate and detailed approach to accounting.  Unfortunately, it is often difficult to find experienced professionals with not simply a competence in working with manufacturing industry sector clients, but specifically with ETO process.  Building to order is one thing, but finding the way to improve efficiency and profitability when every job is a custom encounter takes additional skills and a lot of data.  Accounting professionals with these skills are needed to help these custom manufacturers grow, transform their businesses and make the overall operations more efficient and sustainable.

It seems logical that manufacturing and ETO space businesses are ripe for the same bridging of technology and analysis that the accounting industry started broadly approaching some years back.  With bookkeeping processes being more frequently outsourced to non-accountants, the accounting professionals saw increased pressure to find more efficient ways of doing things and had to find new value to deliver to clients.  Technology, data collection and analysis became the foundations for delivering on that new requirement.  With the established model and philosophy, bringing more operational aspects of client systems into the mix and extending the model end-to-end just makes sense.

It takes a combination of systems – from the core accounting solution to the manufacturing control or other operational systems, through to the analytical tools.  Leveraging hosting technologies and cloud service, businesses are finally able to bring the multiple work locations – shops, warehouses and business offices – together in a single software and technology platform, and collect the level of detail necessary to provide a comprehensive and true picture of the business.  The analytical tools then provide the means to explore the details and identify where improvements might be made or where previously unrecognized risk exists.

QuickBooks desktop editions remain among the most popular financial systems used by manufacturing and job shop applications, largely due to the effectiveness of connecting the operational applications to an accounting solution which proves highly workable and which has strong industry support.  Even with the emergence of QuickBooks Online (and the push by Intuit to get customers to adopt this web-based alternative to desktop-based software) the QuickBooks desktop edition products continue to provide more functionality and application support for these working models, as the ability to fully manage the information in the solution exists more in the disk based products than it does in a multitenant web-based application.  Accounting “mechanics” are able to see, access and work with all the data rather than simply view reports where only half of the transaction is visible – making detailed accounting and data analysis more readily available.

 

The key is to leverage the accounting professional, the right software tools, and the platform and delivery environment that allows it all to work in concert for the entire organization.  Add the QuickBooks hosting service so the participants can work more closely together.  Enabling the accounting professional and bringing them closer to their clients (and client systems) allows the deeper move into operational issues, creating the basis for both to receive new and more value from the relationship.

jmbunnyfeetMake Sense?

J

 

 

EMV and Retail – Your Trusted Advisor Should Be Advising You about This

EMV and Retail – Your Trusted Advisor Should Be Advising You about This

EMVChipCardThere is ‘big change a comin’ for retailers, merchants and any business that accepts credit cards for payments, and there are a great many businesses that are completely unprepared for it.  The change, what is being referred to as the “Payment Networks’ Liability Shift”, goes in to effect in October 2015 and places the burden of liability for fraud squarely on the shoulders of the merchants and card issuers who are not compliant with certain payment system security standards.  Accounting professionals and Trusted Advisors – here’s one of those things you should be helping your clients with.  Help them get informed, trained, and prepared.  Help them to understand the risk and decide on a course of action.  This is part of what makes a trusted advisor: they got your back.

The way things generally work in the US today, a fraudulent charge on a credit card is likely to end up being covered by the credit card company (the issuer). Starting in October, retailers are supposed to be able to accept payment cards with EMV chips (named for the founders of the standard: Europay, MasterCard and Visa), and must process those cards using the compliant technology that takes advantage of what the chip processing and security offers.  If these conditions aren’t met – like having a POS or payment terminal not capable of reading the EMV chip – the merchant is on the hook for the fraudulent transaction.  Given the volume of credit card and payments fraud in the country you’d think that most merchants would already be ready for this, but replacing all the POS and terminal equipment could be pretty costly.  It may take a bit of analysis to understand the real risk and compare that to the cost of compliance.  Certainly it makes sense to always be in compliance, but there are always factors which influence how quickly (or how completely) compliance may be met.

The liability shift is part of the influence being leveraged to get businesses to adopt newer and more secure models of electronic payment acceptance and processing.  It is simply the case that the magnetic strip on a credit card isn’t good enough any longer.  The new EMV Chip reading payment terminals require that the card be inserted and processed by the terminal rather than simply swiping the magstrip across a reader.  Over 40 years of using the magstrip approach has helped to earn the United States a top spot on the leaderboard for credit card and financial fraud, and we seem to be lagging behind in adoption and implementation of the EMV technology even though it has been shown to seriously curtail fraud even as payment card usage increases.  The EMV chip process, which encrypts information about the card so that even the local POS system doesn’t get access to it, is far more secure and is being widely adopted and used in Europe, Canada, Latin America and the Asia/Pacific regions.  Now the clock is ticking for US businesses to get ready to either update their systems or accept the liability for not doing so.

The shift in how payment cards are made and processed is simply one of many changes which will continue to occur as technology and human ingenuity continue to be applied in both good and not-so-good ways.  Recognizing that the pace of change is increasing, businesses must find ways to remain informed and prepare for those changes which will impact the business operation and sustainability.  This is among the essential roles the trusted advisor plays, and the current imperative simply underscores the growing need for such advisors by business large and small.

jmbunnyfeetMake Sense?

J

Trusted Advisor is About the Work, Not the Title

Trusted Advisor is About the Work, Not the Title

Many accounting professionals believe they are THE trusted advisor the client comes to for advice and guidance on business financial matters.  Having fully bought into the messaging about the value of the accounting and tax work, these professionals are feeling pretty relaxed about their client engagements.  They believe the client will come to them with questions and provide the opportunity to deliver advice or work.  And each year  many clients return to get their taxes prepared or financial statements produced, and even new clients may appear.  But the work remains largely the same – financial statements and tax returns, and addressing additional needs only when the client brings it up, which isn’t all that frequently.

happy_clientOn the other hand, there are professionals who recognize that a proactive approach to helping clients results in better and richer client engagements and better-performing client businesses.  These professionals are truly the business advisors to the client – the trusted partners who understand the variety of conditions which impact business performance and care to make sure they are properly addressed.  This advisor not only reports but makes recommendations and provides guidance on certain situations or processes which are essential in the business model.  These professionals recognize that the bookkeeping and operational information collection is not simply a means to an end; these professionals understand that these foundational processes and the information they encompass are the important details which reflect the true performance of the business… details which no summary report can fully describe.

Having more direct participation in clients’ financial systems is a highly successful component of practice building, helping the firm to mine opportunities that may be hidden in current or new client engagements.  This does not mean that the accounting professional becomes part of client operations or workflows.  Rather, it suggests that the accounting professional understand these aspects of client operations and assist in the development of necessary controls and processes involving data collection or validation.  It may include the implementation of KPI and benchmarking solutions to help identify problems and map improvements, or it may involve the installation of a solution to improve the importing of orders and other transactions into the system, improving the efficiency in processing the information while at the same time reducing the potential for manual data input errors.

Regardless of the depth of direct involvement in client systems, professionals can more fully benefit from every client engagement by providing some level of training, consulting or supporting service in addition to compliance and reporting work.  Services may be aligned toward helping clients set up or support their own in-house bookkeeping and controllership responsibilities, or they may be more suited to providing real-time guidance and review of client business performance data. Either way, the quality of the financial information derived is generally far better and requires less work to adjust and report on.

The key is recognizing that the work involved – whether it is through training, regular process and data reviews, or more direct participation – is not intended to simply streamline reporting on outcomes.  The work the trusted advisor performs is intended to help the client save money and improve business and financial performance, and the practice is rewarded with higher value billable services and a much increased opportunity to engage the clientele in other efforts.

jmbunnyfeetMake Sense?

J