Are the security requirements for accounting and finance professionals using cloud services any less stringent than those governing lawyers?

jmbunnyfeet

As accounting and finance professionals look to the cloud and Internet technologies to address collaboration, mobility, and improvements in service delivery, they should also be looking at ways to ensure the protection and security of client financial information.  Professional services organizations of all types are embracing cloud products and services, sometimes without properly considering how it might impact information security and business risk.  The security requirements for accounting and finance professionals using cloud services are no less stringent than those governing lawyers.

In her article “NC Bar Council issues final opinion on the cloud “, author Nicole Black points out some of the essential considerations for using cloud computing services in a professional legal practice.  Accounting and finance professionals should recognize this guidance as being applicable to their businesses, too.

The main question stems from the ethical issues faced by “lawyers who intend to store confidential client information on servers owned and operated by third parties”.  An opinion issued by the North Carolina State Bar Council addressed two primary questions in this area:

1.     Is it OK for a law firm to use Software as a Service or cloud computing products?

2.     Are there any special vendor assessments or other measures which should be taken by lawyers who wish to minimize the security risks of implementing this type of solution?

Read the entire article by Nicole here (PDF format)

Nicole Black is a Rochester, New York attorney and the Vice President of Business Development and Community Relations at MyCase, a powerful and intuitive cloud-based law practice management platform. She is also a GigaOM Pro Analyst and is the author of the ABA book Cloud Computing for Lawyers, co-authors the ABA book Social Media for Lawyers: the Next Frontier, and co-authors Criminal Law in New York, a West-Thomson treatise. She is the founder of lawtechTalk.com and speaks regularly at conferences regarding the intersection of law and technology. She publishes four legal blogs and can be reached at nblack@nicoleblackesq.com.

Joanie Mann Bunny FeetJ

original post April 5, 2012

Client Solutions, not just Professional Services

Client Solutions, not just Professional Services

Accounting Professionals serving a small business client base are struggling to find ways to demonstrate the value of the services they provide, yet many firms remain focused exclusively on their own processes and improving profitability therein rather than looking “outside the box” to see how they might involve the client in the discovery.  The obvious element which these firms are not addressing is the client user, and how a direct participation by the client becomes the foundation for internal process improvement.  After all, a lot of what accounting professionals are battling against is perceived value.  If the client were to be a more direct participant, the value of the work and the tools which support getting it done could provide a more tangible or visible aspect and increase the overall value perception of the client.

It is easy to say “get the client more involved”, but actually doing it can be the real challenge.  Professionals are recognizing this reality as they attempt to engage client users in online portals for document exchange and by providing application functionality which is supportive of the accountants’ processes.  While some professional firms are experiencing success with this approach, many other firms are not.  There are likely a variety of reasons why some firms have more success than others in getting clients to work with their online tools, but I believe there are two key elements which impact success:  accountant-centric focus, and provider lock-in.  Whether these elements work to the firms’ advantage or not depends solely upon the specifics of the service model and client market being served.

Accountant-centric focus

Most accounting professionals recognize that paperless approaches to working with client information and documents makes a lot more sense than working with the actual paper.  Particularly with the innovations in image capture, OCR and zero-entry solutions, it is logical to try to get as much of the required information transformed into useful digital data as possible.  Data entry time is reduced, accuracy is improved, and the resultant information is better and more useful and may be processed more efficiently… for the accounting professional.  For the client, on the other hand, it’s just another way to get information to the accountant (who is always wanting more information).  The value of the deliverable – the reconciled bank account, financial report, tax return or whatever – isn’t increased.   The solution often offered to the client is a solution intended to solve not the client problems, but the accountant’s.  For the client, it is difficult to see this as a “solution” to any evident problem they face.

Provider lock-in

Business software customers are often commenting about how the solutions they use don’t allow easy transition to alternative products, or add-ons are only available from developer-prescribed sources.  Vendor lock-in is a consideration and may be a barrier to doing business, because business owners want to know that they have the ability to change as business requirements change… whether it means changing software and systems, or whether it means changing professional service providers.  As more professional service providers attempt to engage their clients in technology-based approaches to doing business, clients are recognizing that these approaches may come with “strings attached”, limiting their future choices.  While it is important for the professional services firm to protect its work product, it is also important to consider the client’s position.  Part of every business relationship is trust, and that trust should not be one-sided.  Just as the professional trusts that the client will work with them in a legitimate manner, so does the client trust that their professional will not hold their information hostage if they elect to make a change or engage with other providers in the future.  Additionally, does the system provided by the accounting firm allow the client to collaborate with their own team members or other service providers, or does it address only the interactions between the accounting pro and the client?  This also represents a barrier to participation, as any given client business likely interacts with a variety of providers – many of whom are also asking that owner to implement solutions which improve their ability to do a form of e-business together.

As accounting service providers look to technology to facilitate closer and more efficient working arrangements with clients, they would do well to also consider how that technology is positioned to benefit the client as well as the professional practice.  Delivering a solution which provides clients with the capability to control information access, which allows collaboration with their various service providers, and which facilitates a lean process approach for all involved could be the right answer to the problem.  Perhaps this becomes the most important factor – client enablement – and focusing on solutions which address the clients’ information management and processing requirements as well as those of the firm.

Make Sense?

J

Read more about Data Warriors: Accountants in the Cloud

Read more about using the cloud to extend “connectedness” beyond traditional boundaries

Innovation and Disruption: Challenging the Professional Accountant’s Value

Innovation and Disruption: Challenging the Professional Accountant’s Value

It’s tough, being a professional accountant or bookkeeper for small businesses and it’s not getting any easier.  Yes, there have always been challenges to the relationship, particularly with the perceived value of performing the work being fairly low yet the value of the work product being quite high. But professionals are facing new competition – competition in more areas and delivered in more ways – than ever before.  This competition and the advantage it often represents is founded in the disruption of traditional IT created through cloud computing services, and the innovative use of technology, people and process to craft entirely new service models.  Accounting professionals must recognize and leverage these elements to improve client service levels and differentiate offerings, or they risk losing revenue, business value, and relevance to their clients and markets.

Accounting and finance technology has, for many years, been necessarily focused on managing the ever-increasing volume of paper-based information.  This paperwork provided the basis for financial transactions and had to be collected, translated and normalized, keyed into the system as data, and finally summarized for various reporting purposes.  It makes sense that the simple fact of “document and paper handling logistics” have resulted in a variety of approaches and computerized tools designed to deal with all that paper. The “reality of paper” is firmly entrenched in business, and has been for so long that accounting solutions and financial systems have been developed to make working with supporting documents easier, yet continue to approach the use of those documents simply as support for data entered after-the-fact.

But there are new participants in the world of small business accounting and bookkeeping, and this entirely new generation of solutions does not carry with them the weight of years of paperwork and paper-based processes.  Rather, this generation of online application solutions is developed with innovation in mind, and is seeking to develop a new approach to what are generally referred to as “best practices” for accounting for small business.  Bear in mind that the term “best practices” describes something well-known and

There are two very important aspects of these “new generation” solutions and the services they provide, and which represent the challenge to the old rules of doing business.  Based on early adoption and usage of many of these solutions, they will be successful.  How they fit into the profile of today’s accounting or bookkeeping practice remains to be fully exposed.

1.  Real-time information

It was always broke, and now we can fix it.  When most of the business and accounting information was paper based, it meant that accounting and bookkeeping would always be performed after-the-fact.  It takes time to gather the information, and even more time to organize it and turn it into useful digital data.  The new approach is not to provide a better way to manage paper or to turn it into data more quickly.  The disruptive and innovative approach introduced is the belief that information should originate as data and not as a document.

2.  Consumer-oriented service

DIY is fundamental to many of today’s small business solutions and services.  While the term Software as a Service describes how software and systems are being sold in the form of subscription services, the reality of many of these solutions is Service through Software, where the work product is the service rather than the software and systems (and people) performing it. Customers subscribe to a supporting business service, and it’s delivered through a software-based interface. The innovation delivered is the simplicity and affordability of getting the work done for the business owner, and the disruption is the further-diminished perceived value of the accounting or bookkeeping professional and the fundamental services they provide.

Accounting and bookkeeping service providers have difficult decisions to make regarding how they will address these very immediate challenges to the value of the services they provide.  Professionals who learn to understand and appropriately select and apply this new generation of technology-supported services are likely to find that the competencies they develop – which represent differentiation – serve to make them as valuable to their own enterprises as those of their clients.

Make Sense?

J

Why Accountants and Bookkeepers Use the Cloud

When businesses do business, they generate a lot of information. In most cases, this information has a relationship to a financial transaction of some sort, like a bill from a vendor or an invoice or sales receipt for a customer. It can be difficult for a small business owner to find the best way to manage the information about customers and products and suppliers, and figuring out the best way to handle the bookkeeping and accounting is often a secondary issue. Sure, it’s important to know how much money is in the bank, but online banking helps with that. For a small business owner trying to keep their operation running, the biggest problems are the ones they face every day, like remembering which customer likes which products, or knowing which suppliers will deliver in a pinch. Bookkeeping just isn’t a huge focus other than during tax time because it doesn’t help them get business done.

It is this question of value in daily bookkeeping and accounting work that business owners and their accounting service providers alike struggle with. Certainly, most business owners recognize the necessity to get the books done, but it is generally for compliance purposes alone. Payroll taxes, sales and use taxes, personal property taxes, income taxes – these are the items that business owners think about when they think about accounting. If you see it through the eyes of the business owner, accounting = paying taxes. It’s a tough value proposition for the accountant, when you think about it. The business owner has to pay someone to figure out how much they have to pay someone else. Yeah, try to sell more of that, and good luck.

The cloud, on the other hand, is helping accounting and bookkeeping professionals change this perspective. It’s a relatively new working model for some even though the idea has been there for a long time. Better information helps business make better business decisions, and accounting professionals can help businesses implement the controls and processes which ensure that the information is complete and accurate; they can help make the information better and more meaningful.

Remotely accessed and hosted desktops and application models have been around for quite a while, too, but only recently has the market begun to realize the full potential of the hosted model. We have the investment in SaaS solutions to thank for this; they blazed the trail for online application adoption and created awareness of the possibilities around hosting and anytime/anywhere access. The SaaS and “true cloud” applications continue to gain in popularity and acceptance, yet the hosting model is providing businesses with the ability to retain use of their business applications and data yet benefit from the same managed service and remote access that other online solutions provide.

When you look at how public accountants and professional bookkeepers work with their clients, the concept of creating shared access to accounting applications and financial data makes a lot of sense. Time and distance are the real issues to be solved – the business owner and their accounting pros generally work from different locations, and likely need to access the information for different purposes at different times. If they aren’t in the same place and using the same tools, how efficient can the collaboration truly be? With the cloud, on the other hand, collaboration is fully enabled and allows each user to do what they need to regardless of the location and time.

As the accountant or bookkeeper is able to work more closely with their client (using the same tools and the same data in real time), information can be processed more regularly and with a higher degree of accuracy. Outsourced accounting and bookkeeping providers are then able to give their clients more timely and accurate financial information which supports making better business decisions all the time. Helping with the organization and processing of information as business happens, fewer gaps are found in the data and the improved controls protect against data loss or misclassification. The data becomes more useful in that it contains more details, is more accurate and complete.

For the accounting professional, the benefits are many. Not only is the professional in a better position to deliver tangible value to the client (much higher value than just a tax bill!), the value is delivered more frequently which increases the overall value perception of the service being provided. Note the word “value” is used a lot here; it is the basis for billing clients for the useful nature of services provided and not on the time it takes to provide them. Internally to the accounting or bookkeeping business, the increased efficiency introduced with real-time application and data access means that processing workflows and resources may be more streamlined and handled with a great level of efficiency, which drives improvement in profitability and the consistency of service delivery.

There are a lot of new and exciting products and services emerging: cloud application services, artificial intelligence and automation, and the Internet and Interfaces of Things.. and businesses are being encouraged to adopt these solutions for a variety of reasons. For accountants and bookkeepers working with small business clients, there is no doubt that the cloud, hosting and online collaboration are the keys to helping get more and better business done.

Joanie Mann Bunny FeetJ

Read about Hosting All My Applications in the Cloud

or more about the Collaborative Online Model for Small Business Accounting Professionals

What Small Businesses Need To Know about QuickBooks and the Cloud

With all the talk of cloud computing and having remote access to business applications and data, many small business owners are finding themselves searching for the answer to cloud-ifying their tried-and-true QuickBooks desktop software.  At first view, most business owners get the impression that their only viable choices are to either move up or down the product line – downgrading to QuickBooks Online Edition, which lacks the features and functionality they’ve come to expect from QuickBooks, or upgrading to QuickBooks Enterprise Edition, the only version Intuit visibly supports on terminal servers and which is far more expensive than the Pro or Premier editions.

It is surprising how many accounting or even IT  professionals don’t understand the real options available to their small business customers wanting to move entirely to a cloud-based IT strategy, particularly when it comes to QuickBooks.  This is no fault of the IT guy or accountant – unless they’re specializing with QuickBooks, there are some options they are simply not being made aware of because it isn’t where Intuit is focusing its marketing efforts.  Intuit wants businesses to buy QuickBooks Online.  The market, on the other hand, likes the QuickBooks desktop products and wants them in the cloud.  The well-kept secret is that businesses can have their QuickBooks desktop editions in the cloud and it works the same way as it does on the desktop.

Hosted QuickBooks isn’t rocket science; it’s simply a method of installing QuickBooks desktop software on servers and making the solution available to users via the Internet.  Many business offices are already doing this type of thing without really recognizing it – accessing the office PC via a Remote Desktop connection so they can work on their QuickBooks or other applications from home.

A QuickBooks hosting solution is essentially the same thing: QuickBooks software and the company data exist on a computer in a data center, and the user connects to that computing environment, application and data via a remote connection.  Most providers use the same underlying technology (Remote Desktop) to deliver their hosting services that users deploy in their own offices – they just use “bigger” versions of it and sometimes a little extra technology with it to help out.  The point is that Remote Desktops and hosted applications are not new or bleeding edge technologies; they are a proven means to effectively and efficiently deliver seamless remote access to computing resources (environment, apps, data, etc.).

Perhaps the weirdness surrounding the QuickBooks licensing is part of the problem; I’ve seen this confusion prevent businesses from running their QuickBooks on remote systems simply because they could not figure out the right way to do it and still conform to licensing rules.  Consider that QuickBooks is essentially a single-user application, and it’s the database manager that really allows concurrent multi-user access to a data file.  The program was not designed to have multiple users of the PROGRAM all running from one computer concurrently (which wasn’t a problem when only one person at a time used a computer).

But these days, with terminal servers and remote desktop capabilities, a single computer is essentially turned into a box containing a bunch of user environments (call them desktops, sessions… whatever).  Each of these user environments (desktops/sessions) are running at the same time and on the same computer.  So, when a user goes to launch QuickBooks and then open a QuickBooks company file, the database manager looks at the computer running the QuickBooks license and says “ok, you have a license to allow QB to access a data file with one user”.  When the next user launches QuickBooks from that machine it will allow them to open the program, but if they try to connect to the same data file as the first user, guess what?  QuickBooks database manager looks at the computer and license and sees the same single-user license number coming from the same computer.

A single-user license means only 1 user can access the company file concurrently (at the same time).  So, if two or more people are on the same terminal server (remote desktop server), and are trying to access the same company data file concurrently, the QuickBooks license on their terminal server must be at a level that allows all of them to access the company file at the same time, e.g., a 2- or 3-user license.  This is not intuitive.

Another issue relating to QuickBooks licensing on a terminal server or remote desktop setup is the fact that it’s a really awesome method of giving more users access to QuickBooks than you legally should.  This is an unfortunate technical reality of the product, and is possibly an issue which influences Intuit’s lack of support of the product in this type of environment.  While the licensing language and the operation of the database manager indicate that each user running QuickBooks should have a license, the technical reality is a bit different.

The technical reality is that a single QuickBooks license installed on a terminal server could possibly be actively used by any number of people on that server – all at the same time – as long as those users don’t try to open the same company file at the same time.  Of course, this is in direct violation of the license agreement and is essentially a situation where a single QuickBooks license is being unlawfully accessed by more users than it is licensed for.  Intuit does not approve of this model as it falls into the category of software piracy, but I sure see a lot of accounting firms applying it for client QuickBooks access. (It’s often a statement about how, as a ProAdvisor, the accountant gets their license each year, installs it on the terminal server, and magically all clients now have access to the new edition!).  **Note to self: if your service provider or accountant gives you “free and automatic” upgrades to QuickBooks each year, you may want to look a bit further into whether or not the licensing is actually legitimate; the risk to your business books isn’t worth avoiding a $249 investment**

Another thing that often prevents businesses and their IT people from moving QuickBooks to a hosted solution is the lack of available support.  While Intuit says that they support QuickBooks Enterprise in a terminal server environment, there is no such offering for the Pro and Premier editions.  In reality, this doesn’t mean that the solutions won’t work, because they will.  It simply means that Intuit won’t support the installation directly.  Perhaps this is the best and most evident reason to work with an authorized QuickBooks hosting provider.  Particularly when it comes to your business accounting and financial data, it makes sense to make sure it is running in a supported environment.  There are few things as frustrating and potentially damaging to business than losing customer, vendor and accounting information.  Let us still be realistic about this, though.  QuickBooks was not designed to run on a terminal server, and its behavior and performance may not be flawless.  In most cases, however, any tradeoffs are easily weighted towards the benefits of mobility, security and IT management.  You get glitches with QuickBooks even on a local PC, so occasionally experiencing them with QuickBooks in the cloud should be expected.

Small businesses need help with their information technology, particularly as even simple to use solutions like QuickBooks continue to get more technically complex (simple to use often means there’s a lot going on behind the scenes).  And small businesses want worry-free IT, so they can focus on running the business and not on running computers.  For these reasons and more, the small business owner and the IT person serving small business should take a close look at hosting their QuickBooks desktop software – along with their other business applications – with a trusted cloud hosting provider.  Yes, you can have your QuickBooks in the cloud.  Today.

Make sense?

J

The Collaborative Online Model for Small Business Accounting Professionals

Accountants and bookkeepers serving small business clients are facing a growing problem – how to provide services that are valuable to the client in a way that makes it profitable for the provider.  Part of the problem is that small business, while they need quality accounting and bookkeeping services, have a hard time paying for it unless the person doing the work is sitting in the office producing tangible reports and paperwork all day long (and maybe answering the phone while they’re at it).  Accountants and bookkeepers working with a variety of small business clients can’t be profitable when they have to travel to client offices to do the work or pick up and deliver files and paperwork, and they certainly aren’t expecting to be the office receptionist while they’re there.

The solution for both is an online working model, where the outsourced professional and their client can both login together.  Each accesses the applications and data to get their work done, and is able to access when and where they need to.  Online accounting approaches help service providers increase their profitability at the same time they increase their level or range of service provided to clients.  With a collaborative online accounting model, professionals and their clients can work from anywhere at any time, giving both the freedom to focus on what needs to get done.

This doesn’t necessarily mean that the bookkeeping or accounting solution has to be an “online” service, per se.  Looking at the accounting product alone isn’t often the best way to solve the mobility and managed service problem for the client, which is really what “online” for the client is about.  The fact that their service providers (accountants, bookkeepers, etc.) can also work in the system is of secondary benefit to the client.  The worst thing an accounting pro can do is tell their client they have to switch accounting solutions just to make it easier for the accountant or bookkeeper.  It makes sense to improve that situation, but accounting/bookkeeping isn’t generally the entire IT requirement for the business client.

An online working model enables collaboration with team members and providers alike.  Reducing or eliminating the requirement for sophisticated technology solutions is the key element, providing everyone the ease-of-use and security of server-based computing.   The real benefits include centralization of business application management, protection data resources, and the ability to more fully streamline business processes.   For many businesses, the earned benefit is increasing the capacity to do business profitably simply by making the current working model much more efficient and effective.   The benefits are there for both the client is collaborators to experience, and this is where the focus should be – on the benefit to the small business.

Accounting professionals can also seamlessly increase their own opportunity and value by embracing a collaborative online working model.  Through the use of outsourced bookkeeping, payroll services and other providers, accountants can increase or expand the services they offer to clients by seamlessly incorporating them into the overall offering.  An online approach makes this possible, and can position these valuable services as the key to client business success. Working online together, professional service forms and their contractors or outsourcers can work closer than ever before, and the accounting professional is positioned to deliver far more value to the business client.

An online working model improves the profitability of the professional practice, too. The movement of information from one place to another, the restructuring of information from one form to another… these are processes that represent the cost and inefficiency in the professional accounting office.  By working online in client accounting solutions along with the client, firms can reduce or eliminate redundant and time-consuming work that is the bane of the practice. Bookkeeping, property tax compliance work, payroll, HR and benefits administration – these are areas where outsourcing may make the most sense for the practice while enabling accountants to increase the overall value of service provided.

Does your professional practice offer valuable business services like these for your clients? Profitably?

A collaborative online working model can enable your firm to deliver the range of services business clients need most while improving the bottom line for both.

Joanie Mann Bunny FeetMake Sense?

J